Snoop Dogg, a global icon of music and pop culture, has taken the Paris Olympics by storm. He has captured audiences with his charisma and unique flair, from carrying the Olympic torch to mingling with top athletes. His presence has brought unparalleled energy to the Games.

Known for his ability to connect with fans and athletes alike, Snoop has seamlessly blended entertainment with sports. His role as NBC’s prime-time correspondent has made the Games more engaging and relatable, further solidifying his status as a cultural ambassador.
At 52 years old, Snoop Dogg continues to push boundaries, proving that his influence knows no limits. Whether it’s carrying the Olympic torch or adding his unique flair to NBC’s coverage, he has solidified his role as a cultural ambassador. The Paris Olympics is yet another chapter in his ever-evolving legacy, showcasing his ability to shine in any arena.
A Star-Studded Arrival in Paris
When Snoop Dogg arrived in Paris, he did so in style. Stepping out of a sleek black car, clad in a custom-made Noah Lyles-themed USA sweatsuit, he was met with chants of “Snoop, Snoop, Snoop!” from an adoring crowd. Flashing cameras and cheering fans outside the NBC set underscored his global appeal. Inside, he was warmly greeted by longtime friend Martha Stewart, marking the beginning of an unforgettable Olympic journey.

Snoop’s Role in NBC’s Olympic Coverage
As NBC’s prime-time correspondent, Snoop Dogg has brought his unique charm and authenticity to the Games. Initially expecting to deliver “buttoned-up” commentary, he quickly embraced his natural flair, encouraged by NBC executives. His engaging interviews with Olympians and candid interactions with athletes have made him a standout figure, connecting viewers to the Games in a way that only Snoop can.
Memorable Olympic Moments with Snoop
Snoop’s Paris adventure has been packed with unforgettable moments:
Carrying the Olympic Torch: His participation in this symbolic event showcased his reverence for the Games.
Cheering on Athletes: From attending a US women’s soccer game with Megan Rapinoe to dancing with Simone Biles, Snoop’s support has energized both athletes and fans.
Swimming with Michael Phelps: A light-hearted yet inspiring moment that highlighted his willingness to dive into the Olympic spirit.
A Historic 200-Metre Sprint: Snoop raced alongside NBC analyst Ato Boldon and former US champion Wallace Spearmon, clocking in at 34.44 seconds and adding humor and excitement to the track.
Making the Games Accessible to All
Martha Stewart, who celebrated her 83rd birthday with Snoop at a dressage competition, praised his ability to connect with audiences. Clad in matching helmets and attire, the duo’s presence brought warmth and relatability to an event known for its precision and elegance. “This is the celebration of the finest athleticism in the world, and Snoop has made it accessible to everybody,” Stewart said.

Snoop’s Unique Souvenir: The Snoop Dogg Pin
The Snoop Dogg pin, featuring the rapper exhaling Olympic ring-colored smoke, was a sought-after item at the Paris Games. While he’s kept details about its distribution under wraps, the pin’s popularity underscores Snoop’s magnetic appeal.

NBC’s Strategy: Infusing Pop Culture into Olympic Coverage
Snoop’s involvement aligns with NBC’s goal to blend pop culture with sports coverage, a strategy that has paid off. Ratings have soared, with an average of 34 million viewers daily during the opening week. His dynamic personality and ability to “color outside the lines” have been instrumental in capturing the attention of a diverse audience.
From Rapper to Olympic Icon
Snoop Dogg’s journey from West Coast gangsta rap to Olympic icon is nothing short of remarkable. Breaking barriers, he’s proven that rappers can transcend their origins and thrive in uncharted territories. His viral commentary on the Jake Paul-Nate Robinson boxing match in 2020 was just the beginning of his on-camera success.
Why Snoop’s Impact Matters
Snoop Dogg’s presence at the Paris Olympics goes beyond entertainment. His ability to connect with athletes, fans, and global audiences has made the Games more inclusive and engaging. By being authentically himself, he has set a new standard for celebrity involvement in international events.
A Legacy of Unthinkable Achievements
“I’m a rapper. So ain’t no rapper ever did what I’m doing,” Snoop said. His journey is a testament to his willingness to embrace the unthinkable and excel in every endeavor. As he continues to shine on the Olympic stage, Snoop Dogg reminds us that greatness knows no boundaries.
Expanding His Influence Through Sports
Snoop’s engagement with the Olympics extends beyond commentary. He has become a voice of encouragement for young athletes, inspiring them to chase their dreams. His interactions with rising stars, such as tennis sensation Coco Gauff, demonstrate his commitment to uplifting the next generation. By sharing his experiences and wisdom, Snoop is shaping a legacy of positivity and mentorship.
The Future of Snoop Dogg in Global Events
As Snoop Dogg continues to break barriers, his involvement in global events is likely to grow. His versatility and authenticity, from music to sports, make him a valuable ambassador for entertainment and culture. Whether it’s the Olympics or another international stage, Snoop’s influence promises to inspire and connect people around the world.
Snoop Dogg: A True Multihyphenate Entertainer
Snoop’s journey to becoming a key player at the Paris Olympics is a story of reinvention and versatility. From his early days as part of the West Coast gangsta rap scene with Dr. Dre to his successful ventures in film, television, and even cooking, Snoop has continuously shown that he can do it all. His current role at the Olympics is yet another example of how the typical limitations of his career do not bind Snoop.
In fact, Snoop Dogg himself embraces this multifaceted approach, saying, “I do the unthinkable,” which rings true for his Olympic debut. Whether he’s providing commentary, cheering on athletes, or engaging in lighthearted banter with his famous friends, Snoop Dogg has seamlessly transitioned from music icon to beloved TV personality, making history at the Paris Games.
Frequently Asked Questions
Why is Snoop Dogg at the Paris Olympics?
Snoop Dogg is serving as NBC’s prime-time correspondent for the Paris Olympics. His charismatic personality and unique style make him a natural fit for bridging the gap between sports and pop culture.
What has Snoop Dogg done at the Olympics so far?
Snoop Dogg has participated in several activities, including:
Carrying the Olympic torch.
Attending events with Olympians like Simone Biles and Michael Phelps.
Cheering for athletes such as Caeleb Dressel and Megan Rapinoe.
Hosting prime-time segments on NBC.
What makes Snoop Dogg’s commentary unique?
Snoop Dogg’s commentary is relaxed, authentic, and infused with humor. His ability to connect with athletes and audiences makes the coverage feel fresh and relatable, appealing to viewers of all ages.
How has Snoop Dogg influenced Olympic coverage?
Snoop’s involvement has helped boost NBC’s viewership, particularly among younger audiences. His mix of pop culture and sports commentary adds a dynamic element to the coverage, making the Olympics more engaging and accessible.
Can I buy the exclusive Snoop Dogg Olympic pin?
The Snoop Dogg Olympic pin has become a highly sought-after souvenir. However, details on how to purchase it have not been shared, and Snoop himself has joked about having “zero answers” about its availability.
What is Snoop Dogg’s connection to the athletes?
Snoop Dogg has built strong connections with American Olympians, interacting with them during events and interviews. His supportive and fun nature resonates with athletes and their families.
How does Snoop Dogg balance his busy schedule during the Games?
Snoop prioritizes being active and present rather than focusing on sleep, as he wants to experience every moment of the Games. He believes the Olympics are about showcasing passion and dedication.
How has the audience reacted to Snoop Dogg’s Olympic role?
Fans have widely praised Snoop Dogg for his energy, humor, and authenticity. Many credit him with making Olympic coverage more entertaining and culturally relevant.
Has Snoop Dogg worked with NBC before the Paris Olympics?
Yes, Snoop Dogg previously gained attention during the Tokyo Olympics when he teamed up with Kevin Hart to provide humorous commentary for Peacock’s coverage.
What makes Snoop Dogg’s Olympic journey historic?
Snoop Dogg has broken barriers as a rapper who has stepped into a traditionally sports-focused role. His presence highlights how celebrities can enhance global events like the Olympics, bringing fresh perspectives and reaching diverse audiences.
Conclusion
Snoop Dogg’s role at the Paris 2024 Olympics has been nothing short of revolutionary. His star power, charm, and ability to connect with athletes and fans alike have made him an irreplaceable part of NBC’s Olympic coverage. More than just a celebrity presence, Snoop has become a symbol of how pop culture and sports can collide in exciting, unpredictable ways.
Whether he’s carrying the Olympic torch, interviewing athletes, or sharing a drink with Martha Stewart, Snoop Dogg has proven that he is not just an entertainer—he is a force that brings people together, making the Olympics feel more inclusive and exciting than ever before. His Olympic journey reminds us that greatness knows no boundaries, and the unthinkable often leads to the most unforgettable moments.